Design
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Creativity
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Success
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Design • Creativity • Success •
Poster Design
Overview:
As part of my university's mentoring program, I designed this promotional poster for a special event during Sustainability Week. The event was a Plastic Reuse Workshop organized by student mentors to encourage creative and practical solutions for reusing plastic waste. The goal was to raise awareness about sustainability and inspire students to think innovatively about plastic reuse.
Purpose:
The poster aimed to attract students to the event by clearly communicating the theme, time, and location, while visually reinforcing the sustainability message through impactful imagery and clean design.
Tools Used:
Adobe Illustrator: for layout and typography
Adobe Photoshop: for image editing and composition
Canva: for initial brainstorming and concept mockups
Design Choices:
A light blue gradient background to evoke cleanliness and environmental calmness
Bold, modern typography to draw attention and communicate urgency
Realistic images of plastic items to visually connect with the theme of reuse
Structured layout to ensure clarity of event details
This project helped me develop visual communication skills for cause-based design and taught me how to combine aesthetics with information effectively.
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Overview:
This project was a social media campaign created for Blossom English-Speaking Preschool in collaboration with Atelier 21, to promote their upcoming Family Picnic event. I was responsible for designing visuals for various platforms, including Facebook posts, Instagram posts, and Instagram stories.
Purpose:
The goal was to invite and engage the school community—parents, kids, and staff—by creating a cheerful, informative, and visually appealing graphic that communicated all event details in a simple, welcoming style.
Tools Used:
Adobe Illustrator: for layout and text formatting
Canva: for quick social media mockups and testing mobile responsiveness
Photoshop: for editing and enhancing event photos
Design Highlights:
Clean and modern layout with playful fonts to appeal to families
Use of real event photos from last year's picnic to build emotional connection and authenticity
Clear information hierarchy: event details (date, time, location) followed by engaging highlights and a call to action
Color scheme aligned with the Blossom Preschool branding to maintain consistency
This project strengthened my skills in event promotion design, brand consistency, and designing for multiple social platforms.
Social Media
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Branding
Overview:
MELORE Cosmetic is a natural beauty brand focused on offering skincare and cosmetic products made exclusively from plant-based ingredients. The visual identity and logo were thoughtfully developed to reflect the brand’s core values: purity, sustainability, and elegance.
Design Concept:
The logo draws inspiration directly from the brand name “MELORE” and incorporates design elements that symbolize nature and organic beauty. Influenced by botanical forms and soft, flowing shapes, the logo conveys a sense of calm, care, and natural refinement.
Visual Identity Highlights:
Brand Name Inspired:
The logo concept is rooted in the name “MELORE,” creating a strong and memorable brand connection.Natural Theme:
Design elements are inspired by plant-based and botanical ingredients, reinforcing the brand’s commitment to natural beauty.Color Palette:
Main Color: Light pink nude
Chosen for its association with softness, simplicity, and nature
The tone reflects an elegant, organic, and modern aesthetic
Developed collaboratively with brand team members to ensure alignment with their vision
Target Audience:
MELORE speaks to individuals who prioritize clean beauty and are looking for plant-derived, sustainable cosmetic solutions that align with a modern, natural lifestyle.
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Overview:
The Small Graphic Form exhibition was a curated event dedicated to showcasing traditional printmaking techniques such as linocut, mezzotint, and aquatint. The exhibition aimed to celebrate the art of manual printing and the richness of small-format graphic expression.
My Role:
I was responsible for the visual identity and spatial communication design across the event. This included:
Designing the main poster, billboard, and event signage
Creating paper bracelets for visitors
Developing the action room layout (an interactive space for attendees to engage with printmaking tools)
Designing the information room and conference space, ensuring clear navigation and consistent branding
Design Concept:
The visual approach embraced the raw texture and bold contrast typical of printmaking media. The use of black-and-white elements, inspired directly by carved lino and ink patterns, gave the designs an authentic and tactile feel, aligning with the artistic nature of the event.
Tools Used:
Adobe Illustrator – layout and typographic composition
Photoshop – image processing and texture integration
InDesign – layout of event materials and print formatting
Objective:
To create an immersive and visually coherent experience that celebrates traditional printmaking while guiding and engaging attendees effectively throughout the space.
Mentoring Program Hoodie Design – Vistula University Festival
Project Overview:
This project began with preparations for the university's largest annual event — the Vistula University Festival. I was responsible for designing a custom hoodie for the Mentoring Program, in collaboration with the university’s marketing team and mentoring coordinators.
The hoodie was intended to:
Clearly identify mentors as part of the event support team,
Reflect the values of the mentoring program,
Promote visibility and unity,
And stay visually consistent with the university's branding.
Project Goals:
Create a unified and professional hoodie for the mentoring team.
Integrate both Mentoring Program and Vistula University logos.
Differentiate mentors visually from other attendees.
Ensure a minimal, wearable, and impactful design.
Color palette: Black hoodie base with white text and logo accents.
Style: Clean, minimal and appeal to university students while remaining functional for event visibility.
Tools Used:
Adobe Illustrator – for vector logo placement and layout refinement
Photoshop – for mockup creation and photo integration
Canva – for rapid visual prototyping and internal presentation
Illustrations
Eco Brochure
Overview:
This project involved designing an eco-themed brochure focused on the urgent topic of climate change. The aim was to educate, inform, and engage readers by presenting the causes, impacts, and possible solutions to the climate crisis in a visually compelling and accessible way.
Design Concept:
The visual direction was guided by the desire to create a calm yet serious tone. I chose a light blue background to represent the earth’s natural elements—sky, air, and water—while also creating a clean and breathable layout. The design combines simple illustrations, iconography, and typographic hierarchy to make the content easy to follow and emotionally resonant.
Content Structure:
The brochure is divided into sections highlighting:
Key problems such as rising temperatures, pollution, and deforestation
Real-world impacts like melting glaciers and extreme weather
Actionable solutions including renewable energy, waste reduction, and personal lifestyle changes
Each section uses visual cues to support the message and guide the reader naturally through the information.
Message:
The goal was not only to inform but to inspire readers to think critically about the environment and their role in protecting it. The brochure encourages small, practical steps that can contribute to a larger global impact.
Tools Used:
Designed using Adobe Illustrator for layout and illustrations, and Photoshop for image editing and composition.
Mural Design for Children’s Sports Room
Overview:
This mural was created for a children’s table tennis room, with the message that growth and progress matter more than just winning. The design visually guides viewers through the stages of improvement in the game—from the first paddle swing to scoring a point and finally earning a golden trophy.
Design Concept:
One wall features a minimal outline of a child in motion, symbolizing personal development through play. The second wall uses simplified game objects—paddles, ball, and directional elements—to represent focus, planning, and persistence. The clean, minimal style was chosen to engage young viewers while delivering a deeper motivational message.
Message:
The mural encourages kids to value practice, focus, and self-improvement—showing that becoming better every day is the real prize.
Tools Used:
Adobe Illustrator and Photoshop were used for sketching, composition, and final design.
Conceptual Mural Design
Overview:
This mural was inspired by a simple pathway that sparked a deeper reflection on the human journey through life. What seemed like an ordinary wall became a canvas for storytelling—illustrating life’s key stages through minimal and symbolic visuals.
Design Concept:
Using a series of clean, minimal illustrations, the mural guides the viewer through the stages of life—from childhood and education, to marriage, parenthood, and ultimately, old age and death. Each figure represents a milestone, forming a quiet narrative that invites reflection.
Message:
“The Way of Life” serves as a gentle reminder of life’s brevity, encouraging viewers to appreciate every step of their journey. It’s a visual meditation on growth, time, and the importance of presence.
Tools Used:
Designed using Adobe Illustrator and Photoshop for illustration and composition.
Theme: Homelessness Awareness
Tools Used: Adobe Illustrator (chalk brush), Photoshop (lighting, composition), Photography
Overview:
This campaign raises awareness about homelessness by illustrating how public spaces become makeshift homes. The central visual—a park bench surrounded by chalk-drawn furniture—symbolizes the fragile and imagined nature of shelter for many unhoused people. The slogan “Home should not be imaginary” challenges the viewer to reflect on housing as a basic human right.
Design Approach:
Using Illustrator’s chalk brush, I created hand-drawn elements like rugs and lamps to represent an imaginary home. These drawings, combined with real photography and subtle lighting in Photoshop, create a surreal but grounded visual narrative.
Purpose:
The goal is to spark empathy and bring visibility to a crisis often overlooked. By blending reality with childlike imagination, the campaign highlights how a safe home remains out of reach for too many.
